Jenny focuses on marketing and design strategy at Collective Invention. Her background in advertising began with legal research and trademarks, and transitioned to business development, creative strategy and consumer insights. She has worked with for-profit businesses from start-up stage to ...
Read moreJenny focuses on marketing and design strategy at Collective Invention. Her background in advertising began with legal research and trademarks, and transitioned to business development, creative strategy and consumer insights. She has worked with for-profit businesses from start-up stage to Fortune 500 companies, non-profits and social businesses.
Jenny has a MBA in Sustainable Management from Presidio Graduate School where she focused her studies on social innovation, design thinking, new business models, and sustainable development in emerging markets. Her passion for this work continues through experimentation and development of collaborative processes in the field of social innovation.
Growing up in the Bay Area, Jenny has been involved with volunteerism and civic engagement since childhood. Her experience in community development has allowed her to apply various methodologies to her practice, including creative mediums such as educational theater and cause marketing.